WhatsApp Business · Conversation channel

Where your customers already open every message

Run marketing campaigns, commerce flows, and AI-powered support — all inside one WhatsApp thread. CleverStack handles templates, conversation routing, AI replies, and Click-to-WhatsApp attribution on a single platform.

Meta-onboarded BSP Templates managed in console AI replies with human handoff
Cleva
Demo conversation preview
Preview
Hi, I want to reschedule my appointment to next week
AI reply · routes to human anytime
Why WhatsApp wins

The most universal customer channel — finally with the operations stack to match

2.7B+
global users

Reach customers where they already are

WhatsApp is the default messaging app on 2.7B+ phones. No app installs, no friction — your messages land where customers actually open them.

98%
open rate

Built for two-way conversations

Not just broadcast. Run interactive flows, AI replies, list pickers, and quick-reply buttons inside a single thread that stays alive across days.

5x
conversion vs email

From campaign to conversion in one chat

Booking, payment, support, and re-engagement — all without forcing a customer to leave the conversation or download anything.

Use cases

Everything you can do inside one WhatsApp conversation

Catalog browsing
Order updates
Appointment booking
Cart recovery
Click-to-WhatsApp ads
Loyalty & rewards
Customer support
Payment reminders
Lead qualification
Survey & feedback
Document delivery
Account verification
Catalog browsing
Order updates
Appointment booking
Cart recovery
Click-to-WhatsApp ads
Loyalty & rewards
Customer support
Payment reminders
Lead qualification
Survey & feedback
Document delivery
Account verification
Across the lifecycle

Marketing, commerce, support — one platform, four very different jobs

Switch tabs to see exactly how each stage of the customer journey runs on CleverStack WhatsApp.

Approved templates that drive replies, not unsubscribes

Send marketing templates to opted-in audiences with rich media, buttons, and dynamic variables. Track opens, clicks, and replies as they happen — and route every reply into AI or human follow-up.

Real-timeDLR + read receipt tracking
Common examples
Festive sale announcements
Product launches with media
Reactivation flows
Loyalty program updates
Why CleverStack

More than a WhatsApp gateway. A full operations layer.

Templates, inbox, AI agents, and ad attribution — all built into the same console your team already lives in.

Template approval workflow

Submit, review, and approve WhatsApp templates inside the CleverStack console. Variables, languages, and category routing — all in one place, no separate Meta portal logins.

Conversation inbox + auto-routing

Inbound conversations route to the right team queue with full context — campaign source, customer history, and current intent — so agents pick up where AI left off.

AI replies with handoff

Cleva — our AI agent — handles routine queries, collects fields, and summarises the thread when escalating to a human. No restart, no ‘please repeat your issue’.

Click-to-WhatsApp ad attribution

Track every conversation that started from a Click-to-WhatsApp ad back to the campaign and cohort. Measure cost-per-reply, cost-per-qualified-lead, cost-per-sale.

By industry

Solving the WhatsApp problem your industry actually has

The problem

Onboarding KYC drop-offs and missed EMI reminders cost real revenue.

How BFSI teams use CleverStack WhatsApp
Onboarding KYC walkthroughs
EMI & payment reminders
Statement delivery
Card / loan upsell
How it works

From first message to logged outcome

Every conversation moves through the same five stages — designed to be conversational, contextual, and fully measurable.

01

Audience built

Pulled from your CRM, contact tables, or Click-to-WhatsApp ad campaigns. Segmented by intent, lifecycle stage, or any custom attribute.

02

Template approved & sent

Approved marketing or utility template fires through the WhatsApp Business API with personalised variables and rich media.

03

Reply lands in inbox

Inbound reply appears in the agent inbox with full context — campaign source, customer history, and intent classification.

04

AI handles or escalates

Cleva answers routine queries, collects fields, or routes to a human queue with the entire thread summarised.

05

Outcome logged

Conversation outcome — booked, qualified, escalated, resolved — writes back to the contact record and campaign analytics.

Built to handle

Engineered for serious WhatsApp Business workflows

Meta BSP
official onboarded Business Solution Provider
Templates
submitted, reviewed, and approved in console
AI + human
always-on routing with handoff context
Ad attribution
every conversation tracked back to ad spend

Book a 30-min consultation

Show us your WhatsApp goals — broadcast, commerce, support, or all three. We’ll map out templates, AI flows, and the rollout plan for your first 30 days.

Book consultation

Try Cleva live, on WhatsApp

Skip the form. Message Cleva and ask anything about templates, AI agents, ad attribution, or pricing — and watch how the same AI you’ll deploy to your customers actually responds.

Open WhatsApp
FAQ

Everything teams ask before going live on WhatsApp

BSP onboarding, templates, pricing tiers, AI customisation, ad tracking — answered honestly.

We're a Meta-onboarded BSP. We help you set up your WhatsApp Business Account, verify your business, get green-tick verification, and submit message templates — all from inside the CleverStack console.

Turn WhatsApp into your highest-converting channel

Marketing, commerce, and AI-powered support — all inside one thread. We’ll get you live in your first week.